About Eyal Dror Consulting

Transforming businesses through strategic expertise and execution excellence

About Eyal Dror

I’m not a consultant who’s never executed. I’m an operator who consults.

Over the past two decades, I’ve held C-level positions across multiple industries from leading marketing teams at high-growth startups to turning around underperforming business units at established companies. I’ve built go-to-market strategies from scratch, scaled revenue operations, and navigated complex organizational transformations.

In 2018, I founded Vicious Marketing, a performance marketing agency specializing in SaaS, E-commerce, and Fintech. This dual role consultant and agency owner gives me a unique advantage: I don’t just recommend strategies, I have a team that can execute them.

My approach is grounded in business outcomes, not theory. Every recommendation I make is something I’ve personally implemented, tested, and refined in real business environments. I focus on what works, not what sounds impressive in a PowerPoint.

Whether you need a Fractional CMO to build your marketing function, a strategic advisor to guide critical decisions, an advisory board member, or an operator to lead a turnaround, I bring the experience and pragmatism to deliver results.

Mission

To help founders and boards make better decisions by providing strategic clarity, operational expertise, and actionable guidance grounded in real-world execution.

Core Values

Execution Over Theory

Every strategy must be implementable. I prioritize practical solutions that work in real business environments.

Business Outcomes First

I measure success by revenue, profitability, and sustainable growth not vanity metrics or activity.

Radical Transparency

I tell you what you need to hear, not what you want to hear. Honest feedback is the foundation of trust.

Long-Term Partnership

I’m not looking for quick projects. I build lasting relationships with clients who value strategic guidance.

Data-Driven Decisions

Intuition matters, but data validates. Every recommendation is backed by evidence and tested assumptions.

Operational Rigor

Strategy without execution is just a plan. I ensure that recommendations translate into action and results.

Expertise & Experience

Two decades of building, scaling, and transforming businesses across multiple industries

Industries

SaaS (Cyber Security, Developer Tools, Enterprise Software), E-commerce & Retail (DTC, Marketplaces, Omnichannel), Fintech (Digital Banking, Payments, Investment Platforms), B2B Services, Healthcare Technology

Functional
Expertise

Go-to-Market Strategy, Revenue Operations, Digital Marketing (SEO, SEM, Paid Social, Content, Email), E-commerce Growth, Sales Funnel Optimization, Brand Positioning, Team Building & Leadership, Business Model Innovation, Digital Transformation

Stage Expertise

Pre-seed to Series C startups, Growth-stage companies scaling rapidly, Established businesses requiring transformation, Turnaround situations, M&A due diligence and integration

Key Achievements

Built and scaled marketing teams from 0 to 30+ people across multiple organizations
Led turnarounds that restored profitability within 6-12 months
Scaled revenue from $5M to $50M+ at multiple companies
Successfully navigated two company exits as part of leadership teams
Founded and scaled Vicious Marketing to a multi-million dollar agency

Certifications & Education

MBA in Marketing & Strategy, Google Analytics Certified, Facebook Blueprint Certified, HubSpot Inbound Certified, Multiple industry-specific certifications in SaaS, E- commerce, and Fintech marketing

Trusted by Leading Companies

Founders, investors, and boards rely on EDC for strategic guidance

I hired Eyal Dror Consulting Ltd to help with our marketing strategy. Eyal took the time to understand our business before offering recommendations, which was refreshing. They helped us clean up our service presentation and provided a straightforward lead generation approach that we could realistically execute, and leads improved after a couple of months. The communication throughout was good. I find their hands-on guidance with lead generation particularly valuable, as they didn’t just give suggestions but also helped us build a structured process. Their approach to lead generation was structured and focused, helping us narrow down to a specific target audience, making our efforts more effective. Their hands-on approach, clear thinking, and follow-ups are particularly valuable. I’d like to expand our partnership with them because they are very focused and provide reliable services.

Jonathan W.

Software Developer

“The best part was how quickly they grasped the business without us having to hold their hand through everything. Within the first session it already felt like they had a solid understanding of where we were struggling and why.”

Christy M.

Software Developer

“No unnecessary meetings, no bloated reports. Came in, understood the problem fast, got straight to fixing it. Easy to work with honestly.”

Joshua R.

Full stack software engineer

The Team

Strategic leadership backed by a world-class execution team

Eyal Dror

CEO

Jitnesh Singh

Head of SEO

Arpit Dixit

Senior Content Writer

Plus the full Vicious Marketing team: When strategy needs execution, I deploy a 25- person agency team specializing in SEO, PPC, content, creative, and conversion optimization.

Why Choose EDC

The difference between advice and results

Operator, Not Just Advisor

I’ve held the roles I’m advising you on. I know what it takes to build teams, scale revenue, and navigate organizational complexity because I’ve done it myself multiple times.

Strategy + Execution

As the founder of Vicious Marketing, I can provide both the roadmap and the team to execute it. You get strategic clarity and implementation in one partnership.

Industry-Specific Expertise

I specialize in SaaS, E-commerce, and Fintech industries with unique growth challenges. I understand your business model, customer acquisition dynamics, and regulatory constraints.

Proven Track Record

I’ve scaled companies from $5M to $50M+, led successful turnarounds, and built high-performing teams. My recommendations are backed by real results, not theory.

Flexible Engagement Models

Whether you need a Fractional C-Suite executive, a one-time audit, or ongoing advisory support, I offer engagement models that fit your needs and budget.

Long-Term Partnership Mindset

I’m not looking for quick projects. I build lasting relationships with clients, serving as a trusted advisor through multiple growth stages and strategic decisions.

Let’s Discuss Your Growth Goals

Whether you need strategic guidance, operational leadership, or a trusted advisor, let’s explore how EDC can help you achieve your business objectives.

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